Manjula Jayawardena, DGM Innovation at Noyon Lanka, Ashiq Lafir, CEO Noyon Lanka and Secretary FAAMA, Suren Fernando, CEO at MAS Holdings, and Sunesh Rodrigo, GM Sales and Marketing at Noyon Lanka, displaying a lace product coloured with Noyon’s natural dyes.
Noyon Lanka (Pvt) Ltd (Noyon) has introduced ‘Planetones,’ a 100% natural dye solution for lace to the world market and also became the first company in the world to be certified by the Control Union. In addition Noyon also became the first organisation to receive the Eco Dye Standard certification from the Control Union.
General Manager Sales and Marketing at Noyon Lanka, Sunesh Rodrigo said that they will soon obtain an international patent for this and will also market it globally adding a new product to Sri Lanka’s export catalogue. “Noyon’s ‘Planetones’ natural dye solution, has already been commercialised with two leading European fashion brands from France.”
Chief Executive Officer of Noyon, Ashiq Lafir, stated, “By leveraging our advanced research and development and technology capabilities, Noyon has developed several innovative and sustainable solutions that have the potential to reduce the environmental footprint of our products, while fulfilling all key performance and quality parameters of our customers. Our efforts are focused towards producing a garment that is coloured only using natural dye in the near future.”
Colouration has long been known as a process that is resource intensive, with the United Nations Environment Programme (UNEP) and the Ellen MacArthur Foundation estimating that the dyeing and treatment of fabric generate as much as 20% of wastewater worldwide. Compared with a synthetic dye, reducing a washing cycle in the natural dyeing process of ‘Planetones’ provides an estimated water and energy saving of approximately 30% and 15%, respectively.
The biodegradable nature of the natural components also means that the chemical load to effluent is significantly reduced, further expanding its sustainability offering.
The development of the natural dye solution is part of Noyon’s overall commitment to sustainability, which is seen in its existing suite of eco-offerings,such as biodegradable and recycled material, including material made using recycled polyethylene terephthalate (PET) bottles. Furthermore, compared with levels in 2019, Noyon reduced its absolute emissions by 8.4 % in 2021 and seeks to reduce a further 12.6 percent in 2022. (SS)
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